What’s new in Amar
The latest features and improvements across the platform.
October 2026
New Agentic workforce & business memory
- Run your team like AI agents — objectives in, outcomes back.
- Business memory: knowledge stays when people leave.
- Crisis neutralisation and property & disputes added.
September 2026
New Expense tracking & specialist solutions
- Snap a receipt to log and categorise any expense.
- Specialist pages for butchers, grocers, cafés, salons and more.
- Document understanding now files letters and notices automatically.
August 2026
Improved Local advertising & marketplace channels
- Book local digital screens directly inside Amar.
- Sync EPOS inventory to Shopify, Etsy and eBay.
- Faster onboarding from your Google reviews and company number.
July 2026
New Amar AI & the operating picture
- Ask Amar anything about your whole operation.
- Bring your business context to any AI over MCP.
- The live operations dashboard launched.
Want it running your shop?
Every update lands automatically — no upgrades to install.
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